April 13, 2011

Appliance giant Electrolux combined brainpower with the Domus Academy in Milan in the effort to rethink kitchen experiences. Master students of the Academy were commissioned to come up with innovative designs that “consider sustainability and culture based on existing technology.” The project is called ReSource and includes nine concepts. “To re-source is to re-generate, re-energize, re-mix and re-lax,” says Bruno Lizotte, Design Manager at Electrolux, “and the appropriate space for this multi-tasking is, more than ever before, the home and its vibrant centre – the kitchen.” Check the video below to see these ideas in motion!


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